Getting articles published in B2B trade publications raises your profile as an expert clients want to hire. Here’s how to do it.
Category: Content Marketing
Content marketing is a growing area of B2B marketing and includes all types of content produced to educate and inform potential prospects.
Leverage your content by publishing your blog articles to LinkedIn. Here’s a way to do it automatically.
Sometimes you have a great analogy to use when you’re writing a blog. But if it doesn’t fit, here’s what you have to do.
When Tammy Powell undertook a 31-Day Article Challenge, she got much more than just a collection of articles. Find out what she learned in the process.
Infographics are an interesting and engaging way to share key statistics. Here’s how to create them.
Discover why all the content you write should be SEO content and how to go from a blank page to SEO-rich content quickly and easily.
My first projects as a B2B copywriter were content marketing projects. Here’s why content marketing is a great place to start.
In this video interview, Gordon Graham discusses B2B Content and the different ways content is used in today’s B2B marketing.
When you use what you know about a product or a market on other projects, you’ll write faster, have more fun, and get more work.
Every copywriter sometimes struggles with finding new content marketing topics for their clients. Here are three tips to help.